Mercedes × WhatsApp
Commercial · Mercedes-Benz × WhatsApp
Mercedes × WhatsApp
Director
Kyle Thrash
DoP
Patrick Golan

A high-stakes branded collaboration between Mercedes-Benz and WhatsApp, demanding one of the most logistically complex workflows of the project portfolio. Production opened at the Circuito de Velocidad de Jerez — a controlled, high-speed environment where colour accuracy and real-time grading were critical to capture the raw energy of the track without losing the brand's precision aesthetic. From Jerez, the entire production relocated to the Canary Islands, where several days of multi-location shooting across the island required a fully mobile DIT setup adapting continuously to radically different light conditions — from volcanic landscape at altitude to coastal golden hour — all unified into a single cohesive visual language.

ClientMercedes-Benz × WhatsApp
DirectorKyle Thrash
DoPPatrick Golan
FormatCommercial
Stills 9 frames
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